Another New Year’s Eve, this time celebrating the arrival of a new decade.
If you’re like me, you start looking ahead to all the changes and improvements you’d like to make in your life and your business.
And odds are, learning what social media IS and how to use the various sites (or use them more effectively) are probably somewhere on every small business owner’s list of 2010 New Year’s resolutions. If you don’t become familiar with any of them, you really won’t know how they can help you or your business
Over the next few weeks, the Rural Tourism Marketing blog is going to be taking a look at how communication with our customers will continue to change. And the current situation is described quite accurately for those of us with businesses in rural America:
“Our hard earned cash won’t buy us enough advertising to keep our businesses afloat when our customers aren’t paying much attention to ads anymore.
With Facebook, Twitter and all the other social media sites, the meaning of “word of mouth” has been transformed.
Even the old static Internet sites our kids created for us 3 or 5 years ago don’t seem to be sending us much business.”
I’m certainly game to take a look at a revolutionary new approach - how about you?
But before you take those Christmas decorations down and finalize your 2010 plans, take pictures and then also take a look at some suggestions for reviewing 2009 and learning what worked for you.
Here’s to all the best for all of our rural businesses in 2010!
{ 2 comments… read them below or add one }
Thanks for the Rural Tourism Marketing “shout out!” I’m spending a busy New Year’s weekend putting the finishing touches on my new free e-book which I feel certain will help small rural tourism businesses make sound and satisfying marketing decisions for 2010.
The integration of online and offline marketing is opening a whole new world of marketing opportunity just made for small business success.
How exciting! I’ll look forward to reading it - and learning!